As social beings, humans have an inherent desire to be understood and validated by others. When we feel misunderstood, it can evoke a range of negative emotions and have a profound impact on our well-being. This phenomenon holds true in various aspects of life, including customer relationships and interactions with support teams. In this article,Continue reading “The Psychological Impact of Feeling Misunderstood: Insights for Customer Relationships and Support Teams”
Category Archives: Uncategorized
Help! The subscribers to my software are idiots!
They keep clicking on things that they shouldn’t. They delete stuff and then complain and take up my developer’s time with reinstatement requests. Why can’t they just use the program how it is supposed to work and not make mistakes?! It’s so obvious what each button does and how it works. Why are my subscribersContinue reading “Help! The subscribers to my software are idiots!”
Voluntary Churn: Where did all of my subscribers go?
Your sales have been up. Your sales team is reporting a slew of excited new users ready to transform their world using your product and become raging fans. And then poof! Your subscriber numbers start going down. Sales can’t pull in leads fast enough to make up for the number of subscribers cancelling your service.Continue reading “Voluntary Churn: Where did all of my subscribers go?”
Factors Contributing to Churn in the SaaS Industry: It is never about the toilet seat.
People joke about relationships ending because someone forgot to raise of lower the toilet seat. But we all know that this simple act is highly unlikely to lead a person to the irrevocable decision to end a relationship. In reality I doubt that the status of a toilet seat ever was the key component toContinue reading “Factors Contributing to Churn in the SaaS Industry: It is never about the toilet seat.”
Churn: Not a big deal? Or costing you your bread and butter?
In the fast-paced world of Software as a Service (SaaS) businesses, customer churn remains a crucial metric that can make or break a company’s success. Churn refers to the rate at which customers cancel their subscription or stop using a product or service. In this blog post, we will explore the significance of churn andContinue reading “Churn: Not a big deal? Or costing you your bread and butter?”
About Strategic Customer Success (and a little bit about me)
Welcome everybody! I am passionate about helping others but most importantly helping others to understand and enjoy technology. I have 7 years of experience in SaaS and B2B Customer Service and Usability Research on top of 20 years of business management, strategy, financial, administrative, and training skills. How can I help you? Have you pouredContinue reading “About Strategic Customer Success (and a little bit about me)”
Strategic Customer Success 